eSport vs Sport: A Comparison of Spectator Motives

Title

eSport vs Sport: A Comparison of Spectator Motives

Description

Pizzo, A. D., Baker, B. J., Na, S., & Lee, M. A. (2018). eSport vs Sport: A Comparison of Spectator Motives. Sport Marketing Quarterly, 27(2), 108-123.

Creator

Pizzo, A. D., Baker, B. J., Na, S., & Lee, M. A.

Date

2018

Publisher

Sport Marketing Quarterly

Language

English

Type

Journal Paper