Identifying the Pros, Cons and Tactics of eSports Sponsorships: An Integrative Literature Review
Title
Identifying the Pros, Cons and Tactics of eSports Sponsorships: An Integrative Literature Review
Description
Abreu Freitas, B. D., Contreras-Espinosa, S. R., Pereira Correia, P. Á. (2020). Identifying the Pros, Cons and Tactics of eSports Sponsorships: An Integrative Literature Review. Comunicação Pública, 15(28),
Creator
Abreu Freitas, B. D., Contreras-Espinosa, S. R., Pereira Correia, P. Á.
Date
2020
Publisher
Comunicação Pública
Language
Portuguese
Type
Journal Paper
Identifier
https://doi.org/10.4000/cp.7243