Tobias Scholz, Lisa Völkel & Carolin Uebach published ‘Sportification of Esports – A systematization of sport-teams entering the esports ecosystem’ in the International Journal of Esports. Read it free here! https://www.ijesports.org/article/48/html Scholz, T., Völkel, L., & Uebach, C. (2021). Sportification of Esports-A systematization of sport-teams entering the esports ecosystem. International Journal of Esports, 2(2). Tobias Scholz is an assistant professor […]
Tag: sports
Marketing Esports, Sports & Vietnam with Florian Lefebvre
A PhD in marketing on Dynamic Capabilities between sports and esports. Florian Lefebvre talks about the intersection of sports and esports and his future work in Vietnam with Stephanie Orme and Brian McCauley. PhD thesis title at Paris-Saclay University : Contribution to the analysis of professional football clubs’ strategies on the international market of esport: a dynamic capabilities approach.
Esports and the Olympics? – 4 ERN members give their thoughts
The Olympics and esports is one of the eternal questions that comes up with each new announcement by the IOC such as the recent 2020+5 list of recommendations. It seems clear that game such as League of Legends or CSGO are unlikely to be considered as events anytime soon while esports representing traditional sports such as FIFA are under consideration. […]
The parallels of golf and esports: History repeated?
An article by Nepomuk Nothelfer & Tobias M. Scholz. Esports is often compared to sports, and this has led to an ongoing and often emotional discussion within the esports ecosystem as well as outside of it. The widespread underlying assumption is that esports needs to be modeled after traditional sports. Many advocates for this approach refer to the success of […]
Contextualizing the Esports stand of the DOSB (German Olympic Sports Association)
The Deutscher Olympischer Sportbund (DOSB), which is the German federation for sport, says, that esports is no sport. From a historical point of view, the DOSB has changed its argument several times. Starting with arguments about physical activity, over allegedly missing structures in esports and ending with legal advice. To understand the argumentation of the DOSB and other critical views […]
